{"id":1797,"date":"2014-07-12T06:17:55","date_gmt":"2014-07-11T21:17:55","guid":{"rendered":"http:\/\/www.essential.co.jp\/?p=1797"},"modified":"2022-07-11T07:22:30","modified_gmt":"2022-07-10T22:22:30","slug":"usp%e3%81%8c%e5%87%ba%e6%9d%a5%e3%81%aa%e3%81%84%e3%81%82%e3%81%aa%e3%81%9f%e3%81%b8","status":"publish","type":"post","link":"https:\/\/essential.co.jp\/?p=1797","title":{"rendered":"USP\u304c\u51fa\u6765\u306a\u3044\u3042\u306a\u305f\u3078"},"content":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\u3002<br \/>\r\n\u76f8\u99ac\u4e00\u9032\uff08\u305d\u3046\u307e\u304b\u305a\u3086\u304d\uff09\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3088\u304f\u300cUSP\u304c\u898b\u3064\u304b\u308a\u307e\u305b\u3093\u300d<br \/>\r\n\u3068\u8a00\u3063\u3066\u3044\u308b\u3001\u8d77\u696d\u5fd7\u671b\u306e\u65b9\u306b\u304a\u4f1a\u3044\u3057\u307e\u3059\u3002<\/p>\r\n<p>\u203bUSP\u3068\u3044\u3046\u306e\u306f\u3001Unique Selling Proposition\u3001<br \/>\r\n\u3064\u307e\u308a\u300c\u72ec\u81ea\u306e\u30a6\u30ea\u300d\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<div class=\"bnr-block\">\n\t<a href=\"https:\/\/www.essential.co.jp\/?page_id=16169\" target=\"_blank\"><img src=\"https:\/\/essential.co.jp\/promote_new\/wp-content\/uploads\/2025\/12\/essential-EBA-Banner1-ai.jpg\" \/><\/a>\n<\/div>\r\n<p>&nbsp;<\/p>\r\n<p>\u3082\u3061\u308d\u3093\u3001USP\u3092\u4f5c\u308b\u65b9\u6cd5\u306f\u6ca2\u5c71\u3042\u308b\u306e\u3067\u3059\u304c\u3001<br \/>\r\n\u3069\u3046\u3082\u305d\u308c\u4ee5\u524d\u306e\u65b9\u304c\u305f\u304f\u3055\u3093\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3069\u3046\u3044\u3046\u3053\u3068\u304b\uff1f<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u305d\u308c\u306f\u3001USP\u3068\u3044\u3046\u306e\u306f\u3001<br \/>\r\n\u300c\u3042\u306a\u305f\u306e\u504f\u3063\u305f\u4fa1\u5024\u89b3\u304b\u3089\u3057\u304b\u751f\u307e\u308c\u306a\u3044\u300d<br \/>\r\n\u304b\u3089\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3053\u3046\u3044\u3063\u305f\u3053\u3068\u3092\u8a71\u3059\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u306f<br \/>\r\n\u305d\u3093\u306a\u306b\u591a\u304f\u306a\u3044\u3068\u601d\u3044\u307e\u3059\u304c\u3001<br \/>\r\n\u79c1\u304c\u771f\u5b9f\u3092\u660e\u304b\u3057\u307e\u3059\u306d\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3088\u304f\u8003\u3048\u3066\u307f\u308b\u3068\u3001USP\u3068\u3044\u3046\u306e\u306f\u3001<br \/>\r\n\u4f5c\u3063\u3066\u305d\u308c\u3067\u7d42\u308f\u308a\u3001\u3068\u3044\u3046\u3082\u306e\u3067\u306f\u306a\u304f\u3001<br \/>\r\n\u305a\u3063\u3068\u305d\u308c\u3092\u7dad\u6301\u3057\u7d9a\u3051\u308b\u5fc5\u8981\u304c\u3042\u308b\u3082\u306e\u3001\u3067\u3059\u3088\u306d\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u4f8b\u3048\u3070\u3001\u79c1\u306e\u5834\u5408\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u307b\u307c\u65e5\u520a\u3067\u3001\u30d3\u30b8\u30cd\u30b9\u3084\u5fc3\u7406\u5b66\u306b\u3064\u3044\u3066\u306e<br \/>\r\n\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3092\u66f8\u304d\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\r\n<p>\u3082\u3046\u4f55\u5e74\u9593\u3082\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u5c11\u306a\u304f\u3068\u3082\u3001\u3082\u30461,500\u901a\u4ee5\u4e0a\u306f\u66f8\u3044\u3066\u3044\u307e\u3059\u304c\u3001<br \/>\r\n\u3053\u308c\u306f\u305d\u3046\u7c21\u5358\u306a\u3053\u3068\u3067\u306f\u306a\u3044\u3067\u3059\u3088\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u305f\u3076\u3093\u3001\u666e\u901a\u306e\u4eba\u306b\u3068\u3063\u3066\u307f\u305f\u3089<br \/>\r\n\uff11\u304b\u6708\u7d99\u7d9a\u3059\u308b\u306e\u3055\u3048\u30ad\u30c4\u30a4\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u79c1\u306e\u771f\u4f3c\u3092\u3057\u305f\u3068\u3053\u308d\u3067\u3001\u3059\u3050\u306b\u632b\u6298\u3059\u308b\u3067\u3057\u3087\u3046\u306d\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u306a\u3093\u3067\u79c1\u304c\u305d\u3093\u306a\u3053\u3068\u304c\u3067\u304d\u308b\u304b\u3068\u3044\u3046\u3068\u3001<br \/>\r\n\u7d14\u7c8b\u306b\u3001\u79c1\u306e\u4fa1\u5024\u89b3\u304c\u975e\u5e38\u306b\u504f\u3063\u3066\u3044\u3066\u3001<br \/>\r\n\u5fc3\u7406\u5b66\u3068\u30d3\u30b8\u30cd\u30b9\u306b\u5bfe\u3057\u3066\u3001\u7570\u5e38\u306b\u30a2\u30f3\u30c6\u30ca\u304c\u7acb\u3064\u304b\u3089\u3067\u3059\u3002<\/p>\r\n<p>\uff08\u9006\u306b\u8a00\u3046\u3068\u3001\u4ed6\u306e\u3053\u3068\u306b\u5bfe\u3057\u3066\u306f<br \/>\r\n\u307b\u3068\u3093\u3069\u30a2\u30f3\u30c6\u30ca\u304c\u7acb\u3061\u307e\u305b\u3093\u3002\uff09<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3060\u304b\u3089\u3053\u305d\u3001\u4f55\u5e74\u3084\u3063\u3066\u3082\u30cd\u30bf\u5207\u308c\u306b\u306a\u3089\u306a\u3044\u3067\u3059\u3057\u3001<br \/>\r\n\u98fd\u304d\u305a\u306b\u305a\u3063\u3068\u3084\u3063\u3066\u3044\u3051\u3066\u3044\u308b\u306e\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3082\u3046\u4e00\u5ea6\u8a00\u3044\u307e\u3059\u3002<\/p>\r\n<p><strong>USP\u3068\u3044\u3046\u306e\u306f\u3001\u4f5c\u3063\u3066\u7d42\u308f\u308a\u3067\u306f\u306a\u304f\u3001<\/strong><br \/>\r\n<strong> \u4f5c\u3063\u3066\u304b\u3089\u304c\u30b9\u30bf\u30fc\u30c8\u306a\u306e\u3067\u3059\u3002<\/strong><\/p>\r\n<p>&nbsp;<\/p>\r\n<p>USP\u3092\u3001\u98fd\u304d\u305a\u306b\u3001\u30cd\u30bf\u5207\u308c\u306b\u306a\u3089\u305a\u306b<br \/>\r\n\u4f55\u5e74\u3067\u3082\u7dad\u6301\u3067\u304d\u306a\u3044\u3068\u3001<br \/>\r\n\u305d\u306eUSP\u306f\u5168\u304f\u610f\u5473\u304c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u305d\u3057\u3066\u3001\u4f55\u5e74\u3082\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u306f\u3001<br \/>\r\n\u666e\u901a\u306e\u4eba\u3068\u306f\u9055\u3063\u305f\u3001\u975e\u5e38\u306b\u504f\u3063\u305f\u4fa1\u5024\u89b3\u3067\u306a\u3044\u3068<br \/>\r\n\u307e\u305a\u7121\u7406\u306a\u306e\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u5c11\u3057\u3001\u53b3\u3057\u3044\u3053\u3068\u3092\u7533\u3057\u4e0a\u3052\u307e\u3059\u306d\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3054\u304f\u3054\u304f\u666e\u901a\u306e\u4fa1\u5024\u89b3\u306e\u4eba\u3084\u3001<br \/>\r\n\u4ed6\u306e\u4eba\u306e\u76ee\u3092\u6c17\u306b\u3057\u3066\u3001\u5e38\u306b\u5e73\u5747\u7684\u3067\u3044\u3088\u3046\u3068\u3059\u308b\u4eba\u306f<br \/>\r\nUSP\u306a\u3093\u3066\u898b\u3064\u304b\u308b\u308f\u3051\u304c\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u898b\u3064\u304b\u3063\u305f\u3068\u3057\u3066\u3082\u3001\u305d\u308c\u3092\u4f55\u5e74\u9593\u3082<br \/>\r\n\u98fd\u304d\u305a\u306b\u7dad\u6301\u3059\u308b\u3053\u3068\u306a\u3093\u3066\u3067\u304d\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p><strong>USP\u3068\u3044\u3046\u306e\u306f\u3001<\/strong><br \/>\r\n<strong> \u7d4c\u55b6\u8005\u306e\u4fa1\u5024\u89b3\u306e\u7570\u5e38\u6027\u306b\u3088\u3063\u3066\u300c\u751f\u307e\u308c\u300d\u3001<\/strong><br \/>\r\n<strong> \u7d4c\u55b6\u8005\u306e\u4fa1\u5024\u89b3\u306e\u7570\u5e38\u6027\u306b\u3088\u3063\u3066\u300c\u7dad\u6301\u300d\u3055\u308c\u308b\u306e\u3067\u3059\u3002<\/strong><\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3068\u3044\u3046\u3053\u3068\u306f\uff1f<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u6700\u521d\u306e\u30b9\u30c6\u30c3\u30d7\u306f\u3001<br \/>\r\n\u3054\u304f\u3054\u304f\u666e\u901a\u306e\u4fa1\u5024\u89b3\u3092\u6368\u3066\u308b\u3053\u3068\u3067\u3042\u308a\u3001<br \/>\r\n\u4ed6\u306e\u4eba\u306e\u76ee\u3092\u6c17\u306b\u3057\u3066\u3001\u5e38\u306b\u5e73\u5747\u7684\u3067\u3044\u3088\u3046\u3059\u308b\u306e\u3092\u6b62\u3081\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p class=\"red\">\u5747\u7684\u306a\u4eba\u306b\u306f\u3001\u72ec\u81ea\u6027\u3068\u3044\u3046\u306e\u306f\u751f\u307e\u308c\u306a\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u3082\u3057\u3042\u306a\u305f\u304c\u3001\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066USP\u3092\u4f5c\u308a\u3001<br \/>\r\n\u305d\u3057\u3066\u305d\u308c\u3092\u4f55\u5e74\u3082\u7d9a\u3051\u305f\u3044\u306a\u3089\u3001<br \/>\r\n\u307e\u305a\u3001\u666e\u901a\u3067\u3042\u308b\u3053\u3068\u3092\u6b62\u3081\u3066\u4e0b\u3055\u3044\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u305d\u3057\u3066\u3001\u81ea\u5206\u306e\u4fa1\u5024\u89b3\u306b\u304a\u3044\u3066\u7570\u5e38\u306a\u3068\u3053\u308d\u3092\u4f5c\u308a\u51fa\u3057\u3001<br \/>\r\n\u305d\u306e\u7570\u5e38\u6027\u304b\u3089USP\u3092\u4f5c\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\r\n<p>&nbsp;<\/p>\r\n<p>\u305d\u3046\u3057\u306a\u3044\u3068\u3001\u7d99\u7d9a\u3067\u304d\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\r\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>\u3053\u3093\u306b\u3061\u306f\u3002 \u76f8\u99ac\u4e00\u9032\uff08\u305d\u3046\u307e\u304b\u305a\u3086\u304d\uff09\u3067\u3059\u3002 &nbsp; \u3088\u304f\u300cUSP\u304c\u898b\u3064\u304b\u308a\u307e\u305b\u3093\u300d \u3068\u8a00\u3063\u3066\u3044\u308b\u3001\u8d77\u696d\u5fd7\u671b\u306e\u65b9\u306b\u304a\u4f1a\u3044\u3057\u307e\u3059\u3002 \u203bUSP\u3068\u3044\u3046\u306e\u306f\u3001Unique Selling Proposition\u3001 \u3064\u307e\u308a\u300c\u72ec\u81ea\u306e\u30a6\u30ea\u300d\u306e\u3053\u3068\u3067\u3059\u3002 &nbsp; &nbsp; \u3082\u3061\u308d\u3093\u3001USP\u3092\u4f5c\u308b\u65b9&#8230;<\/p>\n","protected":false},"author":2,"featured_media":6269,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[14],"tags":[41],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/posts\/1797"}],"collection":[{"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/essential.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1797"}],"version-history":[{"count":5,"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/posts\/1797\/revisions"}],"predecessor-version":[{"id":15136,"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/posts\/1797\/revisions\/15136"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/essential.co.jp\/index.php?rest_route=\/wp\/v2\/media\/6269"}],"wp:attachment":[{"href":"https:\/\/essential.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1797"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/essential.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1797"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/essential.co.jp\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1797"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}